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Is ‘fair trade’ fair?
Is ‘fair trade’ fair?
Aug 24, 2025 2:03 AM

Most consumers have heard of fair-trade coffee, but have no idea how fair-trade actually works. In this video, economist Victor Claarcovers the basics of the fair-trade model, and explores whether fair trade can deliver on its promises to help the poor. Fair trade can also be used to vividly illustrate many key concepts in a principles of micro class, note s Claar, such as price elasticity and monopoly power.

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