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Love is the Truth
Love is the Truth
Mar 28, 2026 4:16 PM

This ad perhaps captures Deirdre McCloskey’s observation that “love runs consumption” better than anything I have yet seen.

Coca Cola – What Goes es Around from THE APA on Vimeo.

And embedded in Jack White’s song are some rich theological insights. For more on the backstory for the song and the ad, check out this piece at the Consequence of Sound.

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