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Apple Watch: Forbidden Fruit?
Apple Watch: Forbidden Fruit?
Mar 28, 2026 3:57 PM

Over at Think Christian today I examine some of the moral implications surrounding the announced release of the new Apple Watch.

In the background of my thinking was a TEDxPuget Sound talk by Simon Sinek that focuses on identifying the “why” of organizations. It’s important to ask the “why” of our consumption as well, which is why I want to know of moral justifications for purchasing something like a $10,000 gold Apple Watch.

Please pass along your suggestions in ments section.

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